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Document type:
Konferenzbeitrag / Conference Paper
Title:
Digital signage for in-store advertising at gas stations/retail stores in Germany
Subtitle:
A field study
Collection editors:
Reimann, M.; Schilke, O.
Title of conference publication:
NeuroPsychoEconomics Conference Proceedings 2011
Conference title:
NeuroPsychoEconomics Conference (2011, München)
Venue:
München
Year of conference:
2011
Date of conference beginning:
26.05.2011
Date of conference ending:
27.05.2011
Place of publication:
Munich, Germany
Publishing institution:
Association for NeuroPsychoEconomics
Year:
2011
Pages from - to:
32
Language:
Englisch
Department:
Fakultät für Humanwissenschaften
Institute:
Department für Psychologie
Chair:
Kruse, Joachim
Open Access yes or no?:
Nein / No
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