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Authors:
Leckner, Thomas; Koch, Michael; Lacher, Martin S.; Stegmann, Rosmary 
Document type:
Konferenzbeitrag / Conference Paper 
Title:
Personalization meets Mass Customization 
Subtitle:
Support for the Configuration and Design of Individualized Products 
Title of conference publication:
Proceedings 
Subtitle of conference publication:
International Conference on Enterprise Information Systems (ICEIS). Vol. 4 
Conference title:
International Conference on Enterprise Information Systems (5., 2003, Angers) 
Conference title:
ICEIS 2003 
Venue:
Angers 
Year of conference:
2003 
Year:
2003 
Pages from - to:
259-264 
Language:
Englisch 
Keywords:
configuration modeling; mass-customization; personalization; product model; web-based systems 
Abstract:
Using electronic media for customer interaction enables enterprises to better serve all customers by costefficiently offering personalized services to them. In this paper, we address the area of providing help to customers for selecting or designing individualized products (mass customization) by using personalization technologies. The paper provides an introduction to the application area and presents a system for supporting the customization and design of individualized products. The system is...    »
 
Department:
Fakultät für Informatik 
Institute:
INF 2 - Institut für Softwaretechnologie 
Chair:
Koch, Michael 
Miscellaneous:
Area 4 - INTERNET COMPUTING AND ELECTRONIC COMMERCE